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Red Giant Ltd., a global leader in online gaming entertainment has announced a new addition to their award winning 49er Casino. The 49erCasino is a western themed online casino based on the gold rush era of the mid 1800s. Fittingly, they have announced a partnership with Warner Bros. Online that will make Yosemite Sam the primary branding and promotional figure for the site.

The legendary cartoon character has been seen around the world for over 60 years. Using his likeness, voice and personality will be used and are identifiable throughout the world. This type of partnership is rare in the online gaming industry and may be a sign of things to come.

Article by Angela Ford

This entry was posted on Friday, February 17th, 2006 at 7:35 pm and is filed under International Gaming. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.